The Journey to a Modern Marketplace with Bob Kupbens

General Session

In this session, we’ll explore how, together we can make the difference for our business. We’ll highlight the milestones we’ve reached and the impact each has had for sellers like you. You’ll hear - and see - what can be done today with eBay seller tools, and get a glimpse of what’s to come, helping us reach new levels and win as a team.

Product Based Commerce and the eBay Catalog

Workshops

Chris Van Wagoner - Senior Manager, Selling Platform, eBay
Era Johal - Structured Data Technical Product Manager, eBay

Do you have questions about the transition to a product-based shopping experience? What are the key benefits for sellers? For buyers? How do I associate my listings with the catalog? What categories are included? We have answers! Come learn how you can be at the forefront of this initiative and experience the advantages to you and your business.

Innovative Shipping Solutions

Sponsor Workshops

Nate Heyward - Senior Manager, Americas Logistics Strategy, eBay
Brian Pao - Senior Product Manager, Shipping Labels, eBay

Meeting customer expectations for shipping is essential to a positive buying experience. eBay’s shipping tools allow you to seamlessly manage, fulfill, and ship your orders. Hear what’s new with the eBay labels platform and how to best optimize tracking, supplies, carrier insights, and more.

Simplified Returns: Worth the Investment

Workshops

David Gandhi - Director, Returns Product Management, eBay
Milton Lai - Director, Trust and Returns, eBay

Offering returns is a hassle, right? Wrong! These days, buyers expect returns and make purchase decisions based on your policy. In this workshop, we’ll share best practices for setting up your policy and managing returns. You’ll also hear insights into why returns standards continue to shift and how you can build it into your business model.

Step into the Buyers’ Shoes

Workshops

Greg Tanner - Senior Manager, Seller Performance, eBay
Rajee Ramachandran - Senior Manager, Seller Performance, eBay
Jennifer Deal - Customer Marketing Strategist, eBay

What do buyers look for when shopping online...and what can you do to impact their decision making? We’ll share insights into the mind of the eBay buyer, including who they are, how they shop, and what may drive their consideration and purchasing decisions. You’ll also learn how your sales metrics and benchmarks can improve your business.

How To Take Photos that Sizzle -- and Sell!

Workshops

James “Griff” Griffith
Dean of eBay Education

Pictures speak louder than words, especially online. This workshop shows you how to snap great product photos that help build trust with buyers. We’ll also cover how to optimize your images for mobile shoppers and scale your photo operations to keep pace with your growing business.

Seller Panel: Collect, Collect, Sell

Workshops

Mark Flaa - Senior Manager, Collectibles, eBay
Zak Moore - eBay Seller, starcitybooks
Betsy Huigens - eBay Seller, PWCC_auctions
Tim Chapman - eBay Seller, mr.customerservice

Collect valuable insights from your peers! Top sellers in Collectibles and Hobbyist categories take your questions (and provide helpful tips) in this vibrant peer-to-peer panel discussion. Don’t miss this valuable conversation with some of eBay’s top sellers.

Seller Panel: Top Tips from Fashion Sellers

Workshops

Renee Paradise - Senior Director, Fashion, eBay
Jeremy Segal - eBay Seller and CEO, Proozy
Zac Ramey - Director of Business Development, Areatrend
Cyndi Zlotow - eBay Seller, amazing*taste

Sharing is always in fashion. Top sellers in Clothing, Shoes & Accessories and Jewelry & Watches categories answer your questions -- and share what has helped make them successful.

Your Search-Friendly Listing with Google

Workshops

Devin Payne – Senior Manager, Business Selling, eBay
Kim Wike - Internet Marketing Manager, eBay
Albert Chan - Senior Global Sales Lead, Google
Mason Mitchell - Shopping Technical Specialist, Google

Come hear directly from Google experts on how you can optimize your listings for Google Shopping. Plus, listing and title best practices specifically for eBay buyers.

The Art and Science of Pricing Your Items

Workshops

Kelly Jo McIntyre - Director, Seller Growth, eBay
Adi Behara - Senior Product Manager, eBay

We know that pricing your items can be tough - and we’re here to help. We will break down the steps needed to craft a pricing strategy that works for you. Plus, we’ll share key insights into the new price guidance features in eBay Seller Hub.

Merchandising Matters: Tools and Strategies for Growth

Workshops

Claire Xiao - Product Manager, eBay
Liv Ellingsen - Senior Product Manager, eBay
Kristine Buonanno - eBay Seller, savvysohocloset

Discover how to merchandise your inventory for all of your needs: new products, big retail moments, or liquidation. Plus, pick up successful strategies for leveraging established marketing tools like promoted listings and promotions manager, as well as new tools like coupons and social selling.

Social Media: Setting Up Your Presence

Workshops

Doug Smith - eBay Community Tech Manager
Tracey Lee Davis - Online Marketing Consultant

Don’t miss this opportunity to hear Tracey Lee Davis, Certified Content Marketing Strategist, explain why social media is important to your business -- and increase sales as a result. Attend this social media workshop if you have questions like these: when, where, why, and how often should I post? Do “likes” really matter? What is an “impression” and how do I accumulate them? If you’re already familiar with the social media basics, skip this and head over to the sister workshop, “Social Media: Advanced Tips to Drive Traffic and Sales.” #GetSavvy!

Social Media: Advanced Tips to Drive Traffic and Sales

Workshops

Doug Smith - eBay Community Tech Manager
Tracey Lee Davis - Online Marketing Consultant

Hear Tracey Lee Davis, Certified Content Marketing Strategist, explain how a savvy social media plan can help drive traffic -- and increase sales as a result. Attend this workshop if you have questions like these: How can I grow my audience? How do I curate content to drive sales? If you’re just getting started on social, attend the sister workshop, “Social Media: Setting Up Your Presence.” #ProfitableGrowth!

Sourcing and Managing Your Inventory

Workshops

Jacob Hunter - Seller Acquisition Manager, eBay
Theresa Cox - eBay Seller, clubred97

Are you ready to scale your business? This workshop will provide actionable insights on how to source and evaluate new inventory opportunities. You’ll also learn how to best manage a growing inventory with tools designed to optimize your operations and boost your business growth.

Shipping: Your Secret Competitive Advantage

Workshops

Greg Ross-Smith - Manager, Shipping & Seller Activation, eBay
Dan Gould - Senior Product Manager, Shipping Labels, eBay

You already know that meeting customer expectations for shipping is essential to a positive buying experience. But did you know that your shipping offerings can give you a competitive advantage? Hear more details on the eBay Guaranteed Delivery and Global Shipping programs and how shipping can be used to expand your customer reach, drive sales conversion, and increase buyer satisfaction.

Seller Panel: How to Run a $1M eBay Business

Workshops

Greg Snodgrass - Director, Seller Acquisition, eBay
Dan Erickson - eBay Manager, Guitar Center
Marc Ducey - eBay Seller, Golfetail
Michael Luangrath - eBay Seller, diytuning702

Is hitting the $1M mark your next eBay business goal? Then don’t miss this panel, where these top sellers take your questions and share the strategies that contribute to their success.

Beyond Selling: Managing Your Business Financials

Workshops

Sandi Leyva
CPA, Business Consultant

There is so much more to your eBay business than selling. This refresher is your chance to brush up on the fundamentals of running a profitable business. We’ll cover the key financial indicators to tend to, incorporation, bookkeeping basics, and how to track and interpret the health of your business.

How To Be a Sales Tax-Savvy Seller

Workshops

William Lasher - Senior Director, Indirect Taxes , eBay
Mike Dabbs - Senior Director, Americas Government Relations, eBay

Hear from our internal experts on new sales tax regulations and legislation that may impact your business. We’ll also show you how to become a small-business advocate and partner with our Government Relations team.

Seller Panel: Make the eBay Community Connection

Workshops

Brian Burke - Director, eBay Community Development
Stephanie Inge - eBay Seller, stephintexas
Patty Whitlock - eBay Seller, theshoppingmom2
Jenny Stewart - eBay Seller, comics-scifi-collectibles

Just like eBay, our community boards are always open. Don’t miss this Q&A featuring sellers and active eBay community collaborators. Learn how they’ve made an impact on the community and how you can get involved!

A True Win-Win: Growing by Selling for Good

Workshops

Jo Rodriguez - Marketing Operations Manager, eBay for Charity
Eric Gazin - eBay Seller, auctioncause
Susan Starkweather - eBay Seller, little_bit_of_good
Laurie Wong - eBay Seller, reflectionsoftrinity

Did you know? Sellers who utilize eBay for Charity can see an increased conversion rates and higher sales prices too! Learn the ins and outs of eBay for Charity and how you can grow your business while benefiting others.

Channel Advisor, Delivery: The Path to Zero Wait Time

Sponsor Workshops

Christian Hassold
Director of Strategy & Corporate Development

An increasingly important element of a great customer experience is fast and free delivery. Two-day delivery is the expectation now, but same-day is coming fast! Carriers and logistic providers are already preparing for this future and so should you. In this workshop you will learn about important trends in delivery experience and how to prepare for the future of delivery. In addition, we will offer some practical tips on how to earn and retain eBay Guaranteed Delivery badging.

FedEx, First Click to Final Delivery: Creating a Strong Customer Experience Through Shipping

Sponsor Workshops

Steve Jones
Director, E-Commerce World Wide Sales

Find out how FedEx is evolving and innovating to empower retailers to deliver exceptional e-commerce experiences. In this session, we will explore some of the innovative FedEx programs for eBay sellers, that will help you take your business to the next level. Steve Jones, Director of E-Commerce World Wide Sales will share insights around FedEx’s expanded shipping services, innovative delivery options, global logistics networks and e-commerce technologies that are driving growth and efficiencies for online retailers.

PayPal, 3 Ways PayPal can Help You This Holiday Season

Sponsor Workshops

Amit Mathradas
GM and Head of North American Small Business of PayPal

Join Amit Mathradas, GM and Head of North American Small Business to learn about how PayPal can help you be successful this holiday selling season. Increase your sales, get paid faster and manage your cash flow – this is all possible with PayPal.

Our Responsibility to You with Scott Cutler

General Session

As a platform with the power to revive retail, eBay has a responsibility to continuously evolve for the benefit of its sellers and small business owners. Scott will share the strides eBay is making to enhance the buyer and seller experiences, and create a more modern, more profitable marketplace. He’ll discuss the important role you all play in creating the future of commerce with eBay.

2018 eBay Shine Awards Presentation

General Session

Our sellers are at the heart of everything we do here at eBay, so we created the Shine Small Business Awards to recognize and reward some of our most inspiring sellers across five categories: Woman or Minority-Owned, Young Entrepreneur, Global Business, Click-and-Mortar, and Everyday Hero. Join us as we announce this year’s winners – as well as a Grand Prize Winner – and share their incredible stories.

The Buyer Experience with Wendy Jones, Suzy Deering, Mohan Patt and Cathal McCarthy

General Session

From the ways in which eBay “says hello” to today’s consumers... to shoppers’ initial visit to the platform... and after their first purchase, eBay is creating fantastic experiences for our customers - yours and our together. Join this team of executive speakers as they show you how we’re attracting new buyers to the marketplace, making online shopping personal and fun, and turning first-time shoppers into lifelong loyalists.

A Conversation with Devin Wenig

General Session

As technology rapidly shapes the world around us, it is also reordering commerce. So what does the future hold for us in the industry? Hear eBay CEO Devin Wenig discuss the future of commerce and eBay’s strategy, and answer your questions.

Say Hello to Our Purpose: Retail Revival

General Session

Say Hello to Our Purpose: Everyday Heroes

General Session

Pitney Bowes, Seller Guidance: Growing your Business with the Global Shipping Program

Sponsor Workshops

Timothy Stolz
Director Client Management, eBay Global Shipping Program

Join us for an engaging panel discussion as we offer sellers of all sizes insight into the eBay and Pitney Bowes Global Shipping Program. You’ll hear directly from sellers about their own experiences with it and get tips on how to incorporate The Global Shipping Program to grow your own business.

Now Playing

A Conversation with Devin Wenig

General Session

A Conversation with Devin Wenig

General Session

The Journey to a Modern Marketplace with Bob Kupbens

General Session

Our Responsibility to You with Scott Cutler

General Session

2018 eBay Shine Awards Presentation

General Session

The Buyer Experience with Wendy Jones, Suzy Deering, Mohan Patt and Cathal McCarthy

General Session

Say Hello to Our Purpose: Retail Revival

General Session

Say Hello to Our Purpose: Everyday Heroes

General Session

Product Based Commerce and the eBay Catalog

Workshops

Innovative Shipping Solutions

Workshops

Simplified Returns: Worth the Investment

Workshops

Step into the Buyers’ Shoes

Workshops

How To Take Photos that Sizzle -- and Sell!

Workshops

Seller Panel: Collect, Collect, Sell

Workshops

Seller Panel: Top Tips from Fashion Sellers

Workshops

Your Search-Friendly Listing with Google

Workshops

The Art and Science of Pricing Your Items

Workshops

Merchandising Matters: Tools and Strategies for Growth

Workshops

Social Media: Setting Up Your Presence

Workshops

Social Media: Advanced Tips to Drive Traffic and Sales

Workshops

Sourcing and Managing Your Inventory

Workshops

Shipping: Your Secret Competitive Advantage

Workshops

Seller Panel: How to Run a $1M eBay Business

Workshops

Beyond Selling: Managing Your Business Financials

Workshops

How To Be a Sales Tax-Savvy Seller

Workshops

Seller Panel: Make the eBay Community Connection

Workshops

A True Win-Win: Growing by Selling for Good

Workshops

Channel Advisor, Delivery: The Path to Zero Wait Time

Sponsor Workshops

FedEx, First Click to Final Delivery: Creating a Strong Customer Experience Through Shipping

Sponsor Workshops

PayPal, 3 Ways PayPal can Help You This Holiday Season

Sponsor Workshops

Pitney Bowes, Seller Guidance: Growing your Business with the Global Shipping Program

Sponsor Workshops